MailTracker™ Module
The general goal of marketing is to attract interest, build a demand,
and generate sales of your products or services. However, many businesses
still rely heavily on traditional methods of distribution (post,
radio, TV advertising etc.) that are costly, difficult to target
and even harder to measure.
By leveraging the strengths of emarketing, businesses can now distribute
information in a highly targeted, measurable and more cost effective
way than every before.
MIGTurbo and MailTracker combine to provide a powerful solution
to target, distribute and measure response to email campaigns. Utilising
MailTracker you can monitor what emails have been opened, who has
subsequently clicked through to your web site, and identify which
clients haven’t opened their messages. These non responsive
clients can then be included within other marketing efforts such
as post or telephone, minimising the marketing expenditure, whilst
maximising your targeting effectiveness.
MIGTurbo provides a powerful and comprehensive set of emarketing
functions for:
- Campaign management
- List segmentation
- Email personalisation
- Email distribution
- Bounced email management
- Response management
- Non response management
Contact us today and arrange a 20 minute presentation to find out how MIGTurbo can benefit your organisation. |
